TikTok, a platform that thrives on creativity and virality, constantly sees new trends emerge, captivating millions worldwide. As of July 2024, several key trends are dominating the scene. Here’s a survey of these trends and some tips on how to film engaging content that aligns with them.
Current TikTok Trends
- Dropshipping: Dropshipping remains a popular trend, especially among those looking to break into e-commerce without the need to hold inventory. TikTok videos showcasing successful dropshipping ventures and tips for beginners are gaining substantial traction.
- Mighty Patch: This skincare trend involves users sharing their experiences with Mighty Patches, hydrocolloid stickers that help flatten and absorb pimples. Videos often include before-and-after results, making this trend both visually appealing and informative.
- BookTok: A perennial favorite, BookTok continues to grow with millions of posts discussing recent reads, reviews, and recommendations. This community-driven trend is perfect for avid readers looking to share their literary passions.
- Quiet Luxury: The concept of “quiet luxury” is trending, emphasizing understated, high-quality fashion that speaks to wealth without overt branding. Videos under this trend often highlight minimalist fashion pieces and styling tips.
- Sad Hamster: A whimsical yet poignant trend, the “sad hamster” involves users portraying their delicate emotions in difficult situations using the image of a big-eyed hamster and sorrowful violin music.
- Battle/Dance Trend: This trend mimics old-school fighting games, where participants pretend to fight with every punch captioned to reflect their arguments. It’s a fun, interactive way to engage followers and showcase creative storytelling.
- Men’s Fashion: Men’s fashion has seen a significant rise on TikTok, with trends focusing on both classic styles – like iconic 2000s fashion for men – and modern styles. Users are creating videos showcasing everything from tailored suits and streetwear to sustainable fashion choices and styling tips. These videos often include quick transitions and outfit breakdowns, making them both informative and visually appealing.
Filming Tips for TikTok Success
To ride the wave of these trends and create content that resonates, here are some essential filming tips:
- Leverage Trending Sounds: Incorporating popular audio tracks into your videos can significantly increase their visibility. For instance, pairing your dropshipping tips with a trending song can make the content more engaging and relatable.
- Keep it Authentic: TikTok thrives on authenticity. Whether you’re showcasing skincare results or discussing a new book, genuine content that reflects your personal experience will resonate more with viewers.
- Utilize TikTok Features: Features like the slideshow option or in-app editing tools can enhance your videos. For example, using the slideshow feature for the “sad hamster” trend can help illustrate the progression of emotions or situations effectively.
- Engage with the Community: Participate in challenges and collaborate with other creators to expand your reach. Engaging with comments and duets can also build a loyal follower base.
- Focus on Visuals: High-quality visuals are crucial. Ensure good lighting and stable shots. For skincare trends like the Mighty Patch, clear close-ups are essential to highlight the product’s effectiveness.
- Tell a Story: Even short videos benefit from a clear narrative. The Battle/Dance trend, for example, works well when there’s a coherent storyline that viewers can follow and enjoy.
What Are You Waiting For?
Staying current with TikTok trends is key to maintaining relevance and engaging your audience. By leveraging popular trends and following these filming tips, you can create content that not only captures attention but also fosters a dedicated following. Whether you’re diving into dropshipping, joining BookTok, or exploring the latest fashion trends, TikTok offers a dynamic platform to showcase your creativity and connect with a global audience.
For more ideas on TikTok content and filming techniques, explore trending topics on platforms like Later and Exploding Topics, which provide regular updates on what’s hot in the TikTok world.
